The Fresh Approach is a company based in Olympia, Washington that buys organic and conventional produce from family farms and orchards primarily in the Yakima Valley. Each week during the spring and summer months, the Fresh Approach makes the trek east of the mountains to pick up fresh, ripe produce to sell at their stand at The Olympia Farmers Markets. They bring in only crops that do not grow well or in large quantity in western Washington so they are not directly competing with our local farmers. Their mission is to provide our community with healthy quality food while supporting Washington state farmers and the local economy.